Norwich Heritage Economic and Regeneration Trust (HEART) has launched its annual prestigious photography competition to celebrate the city's heritage and showcase inspiring photography talent.
This year's theme is 'Alternative Angles: New perspectives on Norwich's heritage' and it is the fourth photography competition run by Norwich HEART. This follows the success of its previous photography competitions on the 'Norwich 12 buildings', 'Norwich Medieval Churches' and 'My Heritage, My Norwich'. Last year's competition generated 286 entries.
Entries must reflect the entrant's own interpretation and exploration of new perspectives on Norwich's heritage. Judges will be looking at photographic content and composition; originality and creativity; the story-telling quality of the image and how it relates to this year's theme.
Winning and shortlisted entries will go on display at a public exhibition at The Forum in Norwich in spring 2012. There will be one winner in the under 25s category and one winner in the over 25s category, each winning a £150 Chapelfield Gift Card, kindly donated by Chapelfield Shopping Centre, plus a trophy, heritage goodie bag, tickets to the launch event of the exhibition and more.
The competition is a great way to support local photographic talent. Winners from HEART's previous competitions have since exhibited on their own and been commissioned for work as a result of the exposure and profile generated by the competition.
Lindsey Roffe, Communications Manager at Norwich HEART, said: 'As with last year, we have kept this year's competition subject broad as it encourages a wide variety of entries and gives photographers the flexibility to interpret local heritage in all sorts of ways. Last year's competition generated lots of creative and thought-provoking images and we're hoping for more of the same this year with entries from budding photographers of all ages and backgrounds.'
The judging panel for this year's competition include; Michael Loveday - Chief Executive of Norwich HEART, Sonya Duncan - photographer for Archant Norfolk and Simon Barber - freelance editorial photographer.
The competition is open to all ages from now until Friday 4 November 2011. Full details on how to enter are available from www.heritagecity.org where you can download an entry pack or by calling 01603 305575 to request an entry pack.
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Notes to editors
For more information please contact Lindsey Roffe, Communications Manager at Norwich HEART on 01603 599570 or email firstname.lastname@example.org
About Norwich HEART
Norwich Heritage Economic and Regeneration Trust (HEART) is a private, charitable trust set up to act as an umbrella organisation for all of the heritage on offer in Norwich and to be a best practice exemplar internationally for heritage as a social and economic regeneration vehicle.
About HEART's previous photography competitions
In 2008 HEART ran a photography competition around the Norwich 12 buildings, with Steve Denby as the winner, and this was followed in 2009 with a competition about the city's medieval churches, with Julia Cameron as the winner. In 2010, the theme of My Heritage My Norwich resulted in two winners Alan Bennett (over 25s category) and Maisie East (under 25s category).
Winning and shortlisted images from these competitions have been displayed in exhibitions in The Forum, Gressenhall Farm and Workhouse and at St Gregory's Art Centre. Winning images from the Norwich 12 competition were made into a postcard collection and many winning and shortlisted images from the 2009 competition are published in HEART's book 'The Medieval Churches of the City of Norwich', both on sale across the city now.
The shortlisted and wining images from 2010 can be seen on Flickr at http://www.flickr.com/photos/norwich_heart